Unlocking Circular Fashion: Introducing Our Whitelabel Rental Solution

Posted by Sara Devenyi on

PALANTA's new direction: Business oriented strategy, led by Sara Devenyi. Focusing on the logistics and software aspects of the rentals. SaaS focus for lease and rental platform and consultancy for brands reshaping their business models. Goal is connecting stakeholders , collaborating and creating the white label solution.
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FESTIVE TIME AT PALANTA: Xmas special, Membership bundles, Gift card & Friend referral

Posted by Martina Novakova on

'tis the season

With the year coming to an end, we want to take this festive time to say thank you and give back to our lovely community.

To do so, we prepared a few special offers for you!


As Palanta is taking a conscious Xmas break from December 21, rent your favourite festive outfit until January 6 for the price of the 14-day rental.

With this little treat, we also want to ensure your package arrives in time while avoiding the busiest delivery period right before Xmas.

No discount code required: all pay-as-you-rent orders for 14 days will be automatically part of this special offer. Check our Festive Edit before all the outfits will be rented out! First come, first serve. 


To help you get fashion ready for next year, we are introducing affordable bundle options. With these bundles, get significant discounts when you pay 3, 6 or 12 months in advance - saving up to €312 a year!

Let's show you an example how it adds up with the Conscious Explorer membership - 2 items for €55 /month next year.

With 3-month bundle, your membership will be €45 /month. In total €135 instead of €165.
With 6-month bundle, your membership will be €42 /month. In total €252 instead of €330.
With 12-month bundle, your membership will be €39 /month. In total €468 instead of €660.

Explore the bundle discounts for all membership options.


Surprise your loved ones with an endless wardrobe!

Palanta gift cards give access to all our collections and can be used for pay-as-you-rent flexible rentals as well as our inclusive memberships. Get a gift card the amount of your choice.  

Refer a friend to give and receive €50

This season is all about giving. Becoming part of the Palanta community means rewarding yourself and your friends who also want to rent sustainable fashion pieces!

When you are or become a member and bring your friends along, you're not only getting a little treat back but also helping them to be more conscious about their fashion habits. What is a better time to try out renting than for the upcoming festivities? Find out how to send your friend a referral.

Merry Xmas & Happy New Year from Palanta <3 



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Palanta Celebrates Second Anniversary by Launching New Memberships, Collections & Magazine

Posted by Martina Novakova on

Palanta celebrated its second birthday this year. We made many exciting announcements, which we would love to share with everyone. Starting November, Palanta expands on its popular memberships by introducing new inclusive options while adding two premium fashion brands to its curated ethical collection: Stine Goya and Baum und Pferdgarten. One of the big surprises of the anniversary party was the reveal of the first issue of Palanta Magazine, aiming to bring circularity to the mainstream of the fashion industry. 

For the past two years, we have been working on our core mission - creating a conscious community that shares its curated collection by renting their favourite pieces for 4, 14 or 30 days. 

One of Palanta’s unique elements is its monthly membership, which allows you to rent three items of your choice each month for a fixed price. To make the membership suitable for every lifestyle, we are now extending our offer to three plans to help you shift from shopping to renting for good. Opt-in for one of these original options: conscious explorer, responsible fashionista or ultimate trendsetter, renting two, three or four items a month.

On top of the membership news, we have also uncovered bespoke designs from two premium fashion brands ideal for the upcoming festive season: Stine Goya and Baum und Pferdgarten. Scandinavian in style and origin, both Danish brands are characterised by timeless, minimalistic collections with unexpected playful contrasts, and sustainable at its core - as it’s Palanta’s requirement. The limited selection is now available online for rent.

Palanta second anniversary event

Setting itself apart from the rest, we launched Palanta magazine to celebrate circular fashion and highlights extraordinary trailblazers in the sustainable space. The theme of the first issue is “BE—responsibly”, focusing on simply being first and implementing sustainable steps second. 

From reflective articles to style inspiration, the magazine also features refreshing interviews with Helene Klein, the designer of gender-free brand STUDIO HEEY, and Iris Skrami, CEO and co-founder of shopping platform Renoon. One of the most extensive sections is the issue editorial put together by the editor-in-chief and photographer Martina Novakova in collaboration with makeup artist Sharmila Vooren who also took on a role of the model. Every single page displays Palanta’s intrinsic values: inclusivity, transparency, and mindfulness. Take a peek at the magazine online

Renting as a regular fashion alternative is just getting started, and Palanta makes it look effortless and exciting. Why not experiment with renting when you yourself have something to celebrate? Explore our curated collection.

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DSFW: Visit our pop-up on Kalverstraat in Amsterdam

Posted by Martina Novakova on

Dutch Sustainable Fashion Week starts in a few days, and we are celebrating this annual occasion by joining the DSFW pop-up on the busiest shopping street of Amsterdam - the one and only Kalverstraat.

In collaboration with the Municipality of Amsterdam, we took the incredible opportunity to be part of the Experience Center in the old V&D building - together with conscious initiatives like Enso Vintage, The Swap Shop, and many more.

This year’s DSFW theme is Love Your Clothes, Love (Y)our Planet. On average, we wear an item of clothing just 7x before throwing it away. From poor quality material to odd fits, fast fashion moves too quickly to focus on longevity - leaving tons of unwanted clothing behind. 

Let’s change that.

Come by Kalverstraat next week and explore all the accessible alternatives like renting, upcycling, swapping or repairing your clothes.

Where: Kalverstraat 219 (Rokin 164-168)
When: October 6-9

Opening hours:
Thursday 14:00-16:00
Friday 14:00-19:00
Saturday 14:00-18:00
Sunday 14:00-18:00

Book your personal styling session

If you ever wanted to try renting but did not know where to start, now it's your time. Schedule your styling session during our pop-up this week to get personal styling advice together with endless wardrobe options.

Book your fitting appointment HERE to (re)discover your style - sustainably. 

See you there! 

Visit our pop-up on Kalverstraat during Dutch Sustainable Fashion Week

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Posted by Martina Novakova on

Starting this month, we officially open our first Palanta studio— right in the heart of Amsterdam. You can now try on our curated sustainable designs before renting them for your next adventure. 

Come by and see all our fashionable items for yourself from Sezane, By Signe, and Poppy Field to GANNI and designer vintage — everything at your fingertips for a fraction of the price. 

We are also happy to help you with selecting the right way to rent with us: whether that is cost-effective memberships or a flexible pay-as-you-rent option. 

Book your fitting appointment and start your renting journey with Palanta. 

  • Studio address: Amaliastraat 5, 1052 GM Amsterdam
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